They call it Digital Marketing, Online-Marketing, Social Media Marketing, Search Engine Marketing. But what does those xxx-Marketing thing really mean to you? My favorite is Performance Marketing. I prefer the word because the term performance gives you the basic idea what it is all about:
“Target your user and measure the feedback/transactions of your users.”
Creating a fancy ad banner and put it on some random websites is not fine enough. Performance Marketing is more than that. Define your strategy and use appropriate tools to track your advertising activities to measure your performance (compare input and output of your effort) to reach your goal (traffic, new leads and product order).
- I understand your business first than creating some fancy banners
- I focus on website optimization (I do not call it SEO because SEO is for search engines, a website serves its users), because your website is your door to business.
- I create search engine marketing campaigns for your business and products to increase your website’s traffic.
I do not focus on any business industry but over the time it is more likely that hotels and software companies become my clients.
So if you are a Vietnamese company or a international company located in Vietnam and you would like to sell your products in German speaking and English speaking countries. Drop me a message and let’s rock the web.